Noor

A connection between the worlds of horology and automobiles; Noor revives the tradition of “pop-up headlights”, prevalent in cars of the latter half of the 20th century, in a hide-away watch, usually housed flat within its case, and brought to view with the push of a button.

Noor -Arabic for light, illumination- is a concept 4 years in the making and brings mechanical complexity together with aesthetic purity on the wrist.

It was important from the inception of the project that the watch remains relatively thin and comfortable on the wrist even when considering its transformative nature. In its Neutral form, Noor is a grade-5 Titanium structure measuring 10 mm at its highest peak and featuring a combination of sandblasted and polished surfaces that accent its architecture. 

At the front of this structure lies a pusher that, when pressed, activates two spring-loaded mechanisms, bringing the full watch capsule up vertically, and displaying the hours and minutes against the manual-wind engine powering the watch.

Powering Noor is MCF5-01, A reimagined LJP D101 manual-wind caliber, The D101 was chosen as a base due to its fitting size and measurements, as well as its excellent performance, but was modified in 2 distinct ways. The first being shorter wheels and pinions in order to fit the movement and time display in a capsule that measures only 5.5 mm in height, and the second being refinishing the movement to the Maghnam standard. Decorations added include Cotes De Geneve, Anglage, cerclage, sandblasting, as well as various coatings and hand finishes that add depth and dimensionality to a remarkably thin movement.

Noor displays the time through an opening in the titanium dial that hovers over the indicators rather than underneath them. This opening reveals a sweeping sapphire disc with the hour reading, as well as a rotating Maghnam emblem indicating the minutes in a traditional clockwise fashion.

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General specifications: 

​- MCF5-01 Manual wind calibre, 50 hours power reserve. 18 Jewels. 3 Hz.

- Titanium & steel construction. Available in 2 colors:

• ”Raw” titanium.

• ”Warm Gold” PVD titanium.

- Dimensions [extremes]:

• Closed: 49 x 33 x 10 mm(L x W x H)

• Open: 49 x 33 x 32 mm( L x W x H)

- Weight: 42 grams.

- Reference: FORM-5.

- Limited to 50 pieces of each case color.